Andy Hertzfeld

"Welcome to Macintosh" is a documentary that mixes history, criticism and an unapologetic revelry of all things Apple. Whether a long time Mac fanatic or new to computers, Welcome to Macintosh explores the many ways Apple Computer (now Apple, Inc.) has changed the world, from the early days of the Apple-I to the latest the company has to offer.

Referred to as "Woodstock of the 80s", the US Festival was iconic with over 2 million attendees. Created by Apple co-founder Steve Wozniak and legendary concert promoter Bill Graham, the Us Festival assembled the best bands in the world including The Police, Tom Petty, Fleetwood Mac, Santana, Jackson Browne, Eddie Money, Jerry Jeff Walker, Jimmy Buffett, The Cars, Talking Heads, Ramones, Grateful Dead, Pat Benatar & The B52s.

Broadly considered a brand that inspires fervour and defines cool consumerism, Apple has become one of the biggest corporations in the world, fuelled by game-changing products that tap into modern desires. Its leader, Steve Jobs, was a long-haired college dropout with infinite ambition, and an inspirational perfectionist with a bully's temper. A man of contradictions, he fused a Californian counterculture attitude and a mastery of the art of hype with explosive advances in computer technology. Insiders including Apple co-founder Steve Wozniak, the chairman who ousted Jobs from the company he founded, and Jobs' chief of software, tell extraordinary stories of the rise, fall and rise again of Apple with Steve Jobs at its helm. With Stephen Fry, world wide web inventor Sir Tim Berners-Lee and branding guru Rita Clifton, Evan Davis decodes the formula that took Apple from suburban garage to global supremacy.

A tale of how the great vision and epic failure of General Magic, the "greatest dead company in Silicon Valley", changed the lives of billions.